We were commissioned by Seiyu to carry out the art direction for the social media campaign of one of the latest Penguin Random House releases in Spain: 'The Break' by Marian Keyes.
The book poses a question to the reader: "What would you do if your partner, after years of marriage, asked you for a 6-month break?" All the emotional chaos generated by this situation inspired our graphic approach. It is from here that an asymmetrical proposal arises, with imperfect illustrations and a chromatic range that constantly plays with the contrast between very vibrant tones from other calmer ones that invite to reflection.
Some of the posters we did with the survey's results. (studio version)